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🎙 Industry Insights: A Conversation with Steve Ferrara

Vice President of Program Operations at ABC and Disney Entertainment Networks

I recently had the privilege of sitting down with Steve Ferrara, a seasoned media executive whose work shapes the programming strategy at ABC and Disney. In this exclusive interview, Steve shares valuable insights into how the television and streaming landscape is evolving and what it takes to lead operations in one of the world’s largest entertainment companies.

From the rise of streaming platforms and shifting viewer habits to navigating operational challenges and building high-performing teams, our conversation touches on the behind-the-scenes decisions that shape what millions watch every day.

Topics we cover include:

• 📺 How programming decisions are made across ABC, Hulu, and Disney+

• 🧠 The biggest industry shifts in the past five years

• 🚧 Operational challenges and leadership lessons

• 📊 What success looks like in the age of digital and social metrics

• 🚀 Career advice for future media professionals

Whether you're passionate about media, leadership, or storytelling, there’s a lot to take away from Steve’s perspective. I’m grateful for the opportunity to learn from his experience—and to share it with you.

👉 [Listen to the full interview here.]